EXPLORE

Technology

Display product collections with images, customizable for seasonal highlights or promotions.

Kodak Transition Lenses

Looking for glasses that adapt to wherever you go? Kodak light-responsive lenses seamlessly change from clear to dark grey in the sun. They also help reduce glare and prevent eyestrain and fatigue. Indoors or outdoors, Kodak Transitions® Lenses automatically adapt to changing light conditions in order to enhance your vision in every situation. Kodak Transitions Lenses helps to reduce eye strain and fatigue Transitions lenses can benefit those who regularly spend time indoors and outdoors throughout the day or those who find themselves sensitive to bright outdoor light. Benifits: 1. Protect your eyes through adaptive lenses. Transition eyeglass lenses adapt and darken when exposed to UV sunlight. These harmful UV rays can eventually damage the sensitive macula of your eye. The macula controls your central vision, but over time this vision can be affected by things like age, smoking, and UV light. 2. Gain more benifits out of one pair of lenses. Instead of constantly having to switch between dress glasses and prescription sunglasses, you are able to use the same pair whether you are indoors or outdoors. 3. Block more blue light to guard your eyes against fatigue. Transition eyeglass lenses now block more blue light indoors than a traditional clear lens can. As the use of technology increases, the need to protect our eyes from the strain blue light causes also increases. 4. Get clearer vision by reducing glare and preventing eye strain. Because Transitions block UV rays, they cut the bright glare that we all encounter when we step out into the sunshine. They also prevent the eye strain we experience from constantly squinting in bright light.Read more

SMITH Chromapop Lenses

ChromaPop lens technology enhances clarity and natural color to let you effortlessly see more detail and contrast When you see more, you can do more. Charge harder, faster, and longer with the amplified detail and enhanced natural color of ChomaPop Through SMITH's ChromaPop™ lens technology, we help you see detail and color beyond normal capabilities. ChromaPop filters two specific wavelengths of light that cause color confusion. By doing this the lens delivers greater definition, more natural color, and unmatched clarity to allow you to see more detail.  Read more
Blue Light Lens Technology

Blue Light Lens Technology

What's the blue light? Blue light is a color in the visible light spectrum that can be seen by human eyes. Blue light is a short wavelength, which means it produces higher amounts of energy. How does blue light impact you? Studies show that exposure to blue light can cause eyestrain, fatigue, headaches, and sleeplessness. Where is blue light? Blue light is everywhere in our world. It used to be that the only source of blue light was from the sun. Now we have brought blue light inside by way of digital screens (found on TVs, Smartphones, computers, laptops, tablets and gaming systems), electronic devices, LED and fluorescent lighting. Natural Blue Light v. Artificial Blue Light Blue light wavelengths are everywhere and surround us. In fact, they’re the reason the sky appears blue. These short blue wavelengths collide with air molecules, which causes the blue light to scatter and makes us process the sky as blue. They’re also a natural form that helps to regulate the body’s sleep and wake cycles, also known as your circadian rhythm. Blue light also helps to boost your alertness, elevate your moods, heighten your reaction times and increase your overall feeling of wellbeing. Artificial blue light sources include electronic devices and certain types of lighting. Concern about Blue Light Exposure As one of the shortest, yet highest energy wavelengths in the light spectrum, the blue light flickers easier and longer than other types of weaker wavelengths. This flickering casts a glare that reduces your visual contrast, affecting clarity and sharpness. This can cause eye strain, physical and mental fatigue and headaches if you use your electronic devices or sit in front of a computer all day. Our eyes have not evolved to provide filters against this type of artificial light. Prolonged exposure to blue light may lead to macular cellular damage, which may lead to loss of vision. The medical profession is concerned exposure level of blue light for adults and children. Here are some interesting statistics: 43% of adults have a job that requires prolonged use of a tablet or computer 74% of teens between the ages of 12 to 17 use electronic devices at least occasionally 70% of adults that regularly use electronic devices report symptoms of digital eye strain 93% of teens have access to or have a computer. Combat Blue Light Exposure Here are some things you can do to help decrease your blue light exposure: Invest in Blue lenses, which are known as blue light filter glasses. These blue light lenses will help protect your eyes and reduce the amount of harmful blue light rays that reach your retina When staring at a digital screen, blink more often Take frequent breaks from staring at electronic devices Clean your screen, as a smudge-free, dust-free screen helps reduce glare Change digital device background colors from bright white to warmer colors to reduce eye strain. Read more